Plan & Pitch

Hello starting entrepreneur, you probably want to go on for hours when you pitch your business idea to someone. Good, but an investor won’t invest that much time in you or your plan when he first meets you.

Can you make an investor enthusiastic about your product or service in two minutes?

Remember these two things when preparing for an elevator pitch:

1) pain statement: what problem is it that you are trying to solve?

2) value proposition: how does your venture solve that problem?

For the rest:

1) make it precise
2) make it understandable
3) make it greed enducing (investors want to make money)
4) make it impossible to refute

Easy peasy.